Sharing relevant information with your audience

We all know (don’t we?) that to connect and engage with our audience we need to provide relevant useful information. So in addition to your own writing where can you source this from?

Obviously you can search the web, everything is out there somewhere….

However finding a way to streamline your research and have it all in one place and be able to share from there would make it a whole lot quicker and easier wouldn’t it?

Well one solution I have found that works for me is this:

– Set up a Google Reader account, here you can follow the feeds for all the blogs you are interested in, just add them as you come across them.

– Set up Google alerts, this is where you set up automatic searches around your key subjects for example one of mine is women entrepreneurs.

– When you set up the Google alert, have it delivered to Google Reader NOT to your email.

– If you have an iPad/iPhone/Smartphone get the Flipboard App. It’s free. set up your Google Reader account as one of your sources of data here.


Bingo, now you have all the stories in magazine format, and you can share directly from there to Twitter, Facebook and so on. It’s easy and its fun 🙂

Since I joined the dots on this I have found it a lot easier and quicker to share useful information.
Give it a go, and let me know what you think. And if you have any other time saving tips please do share them.


  1. Elsa Whitehead says:

    I want to express thanks to the writer for your ideas. I will not hesitate to suggest your blog post to others.

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